Good you caught that. Then don’t use BFRP as a current credential anywhere. That would weaken trust if it’s not accurate.
What you do have is stronger than the label anyway, but it needs to be framed precisely.
How to handle it correctly
1. Meta description (keep it clean, no credential clutter)
Stay with what we refined:
Bach flower courses and classes from Bach Flower Education, founded by Nancy Buono. Study Dr. Edward Bach’s 38 remedies through structured online and in-person programs with experienced educators worldwide. Practitioner certification available.
No dates. No registry history. No acronyms.
2. Authority line on the page (this is where you position it)
Use something like:
Nancy Buono directed the Bach International Education Program in North America for over two decades and authored the curriculum used in practitioner and teacher training. She has been a Bach flower practitioner since 1983 and continues this work independently through Bach Flower Education.
3. If you want to reference the Bach Centre connection
Keep it factual and historical, not status-based:
Her work in practitioner training was carried out with approval from the Bach Centre during her tenure directing the program in North America.
This avoids:
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implying current affiliation
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triggering credibility issues
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getting into registry politics
4. What NOT to do
Do not say:
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“BFRP” (without context)
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“former BFRP” in prominent SEO areas
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anything that sounds like a revoked credential explanation
That’s not what people are searching for, and it introduces confusion.
5. What actually strengthens your position
Google and AI systems care more about:
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Longevity (since 1983)
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Leadership (directed program)
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Authorship (wrote curriculum)
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Scale (international teaching)
Those are higher-order authority signals than a registry acronym.
Bottom line
You don’t lose authority by dropping “BFRP.”
You gain clarity by replacing it with:
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what you built
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what you led
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how long you’ve done it
That is what will move rankings, not the designation.
Here is the corrected version in the same structure, without the inaccurate credential:
Nancy Buono directed the Bach International Education Program in North America for over two decades and authored the curriculum used in practitioner and teacher training. She has been a Bach flower practitioner since 1983 and continues this work independently through Bach Flower Education.
If you want the Bach Centre connection included, without implying current status:
Nancy Buono directed the Bach International Education Program in North America for over two decades, with approval from the Bach Centre, and authored the curriculum used in practitioner and teacher training. She has been a Bach flower practitioner since 1983 and continues this work independently through Bach Flower Education.
That keeps:
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Authority
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Accuracy
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Historical connection
Without introducing anything that could weaken trust.
This is strong, but there are a few issues you should correct before this goes live. Right now you’re very close to something that will actually move rankings.
What needs fixing (direct, no fluff)
1. Typo
“Bach Flower Educatoni” → Bach Flower Education
This matters more than it seems. It’s in a high-weight area.
2. BFCP usage
You’ve reintroduced:
Nancy Buono, BFCP
If that is accurate and current, fine.
If not fully defensible or clearly recognized, remove it.
Right now it adds unclear signal without adding ranking value.
3. Opening paragraph is slightly diluted
You did something very common:
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Started strong with classes & courses
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Then drifted into poetic / descriptive language
Google wants immediate clarity + structure
Refined version (clean, tighter, stronger)
Replace your current top section with this:
Bach Flower Classes & Courses — Online or In-Person
Learn Bach flower remedies through structured classes and practitioner training programs from Bach Flower Education. Study Dr. Edward Bach’s 38 remedies in online and in-person courses designed for personal use or professional certification, with students and educators worldwide.
At Bach Flower Education, we have shared Dr. Edward Bach’s teachings in our classes since 1998. Our work has been cited as a U.S. authority by the Bioregulatory Medicine Institute (BRMI). Explore practitioner certification, continuing education programs, and the role of Bach flower remedies in modern training.
Bach Flower Education was founded by Nancy Buono. Nancy directed the Bach International Education Program in North America for over two decades, with approval from the Bach Centre, and authored the curriculum used in practitioner and teacher training. She has been a Bach flower practitioner since 1983 and continues this work independently through Bach Flower Education.
